The Social Media Jungle @ CES 2009
There’s something new coming to the 2009 Consumer Electronics Show (CES) called the Social Media Jungle. It’s scheduled for January 7, 2009 in Las Vegas. Put together by our great socially promiscuous friend Jeff Pulver, this event will explore how social media is changing the way we work and live. It’s a topic Sheryl and I are passionate about. The Jungle is a full day of sessions that explore how companies can motivate consumers through social media to drive product sales without increasing costs.
There are no “speakers” but rather Discussion Leaders. The discussion leaders have been told the event will be a Powerpoint Free Zone. These incredible people were not invited to talk about their company, product, service or application, but rather the topic in the area of Social Media which they’re most passionate about. They’ll present their talks as if they were sharing a blog post. And the people in the room will be asked to provide immediate comments to the content being shared which in turn will start a conversation. It will be and active and animated day!
This event costs $295 in advance and $395 on-site. Space is limited and if you are thinking about attending, please take a moment register for the event today by visiting: http://www.CESweb.org/register. Remember to choose the “Social Media Jungle” registration option.
Visit: : http://www.cesweb.org/sessions/search/trackDetail.asp?ID_track=SMJ_CES09 to see the event website.
You can also keep up with this event by joining the Social Media event on Facebook.
Event Schedule (as of December 10th)
8:30 – 9:00: Real-Time Social Networking
9:00 – 9:20: Welcome to the Jungle, Jeff Pulver
9:20 – 9:40: Navigating the Social Media Seas, Chris Brogan
9:40 – 10:00 – Industry Perspective & Update, Jeremiah Owyang
10:00 – 10:20 – Industry Perspective & Update
10:20 – 10:40 – What to Look for in Social Media Platforms in 2009, Robert Scoble
10:40 – 11:00 – Return on Social Media Investment, Ben Grossman
11:00 – 11:20 – [ break ]
11:20 – 11:40 – Learn, Baby, Learn: Turn Your Social Media Addiction Into An Asset!, Jeffrey Sass
11:40 – 12:00 – Social Media Principles, Chris Heuer
12:00 – 12:20 – Naked PR: What Marketers Need to Know in the Age of Social Media, Susan Etlinger
12:30 – 2:00 [Lunch Break]
2:00 – 2:30 – How Reporters Have to Think of Themselves as an Entrepreneur and a Publisher Using their Company as a Platform, Daniel Honigman
2:30 – 2:50 – New Media Strategy in Challenging Times: Conquering the 3 Screen World: Dean Landsman and Howard Greenstein
2:50 – 3:10 – How Small Business can use Inbound Marketing/Social Media to Help Increase Their Business, Justin Levy
3:10 – 3:30 – The Convergence of CE and Social Media, Jeremy Toeman
3:30 – 3:50 – Managing Your Reputation While Being Genuine and Authentic Online, Dave Taylor
3:50 – 4:10 – How to Botch an Agency Briefing (No Matter How Cool You Think Your Product Is), David Berkowitz
4:10 – 4:20 [break]
4:20 – 4:40 – How Trust Drives Transactions During a Down Economy, Eric Weaver
4:40 – 5:00 – Leveraging Social Media for the Social Good, Rebecca Bollwitt
5:00 – 5:20 – How New Media is Changing the World, Brian Reich
5:20 – 5:40 – Transforming Unemployed BabyBoomers via Social Media, Carlos Hernandez
5:40 – 5:45 – Wrap up
(schedule is subject to change without notice)
Hope to see you at the Social Media Jungle @ CES.















